Inventory & products

Revenue per product, inventory management, competitor prices, competitor monitoring and product lifecycle.

Revenue per product

Shows the best-selling products for a period of your choice (for example 7, 30 or 90 days): total revenue, most sold product and best-selling product.

Below that an overview per product: name, SKU, number sold, in how many orders the product appeared, revenue, share of total revenue and market price.

Click on a product name for more details (here too you can set your own period): lowest market price, market average, your average selling price, and for the selected period the number of orders, units sold, revenue, average selling price and stock. A chart shows sales over the last 12 months (units and revenue).

Stock

First shows how many products are out of stock (red box), and critical alerts for low stock. Per product: urgency (for example out of stock), SKU, name, location (handy for picking), current stock, stock in 30 days, stock per day, days remaining and market price.

Further on this dashboard: the value of your stock, dead stock, reorder advice, competitor prices and competitors.

"Value of stock" shows the total stock value, the breakdown between tight/healthy/excess and the products with the highest stock value — so you see how much money is tied up in stock. First an overview of the total value, dead stock, excess stock and out-of-stock products; below that the value per product.

"Reorder advice" calculates, based on the sales rate, how many days the stock will last. If that is shorter than the lead time, reordering is urgent. Lead time and safety buffer are set by you (general or per product via the gear icon); below that a list of products to restock based on this advice.

Competitor prices

Compares your prices with those of competitors, so you can make a trade-off. At the top a summary: how many products are compared, how many are cheaper or more expensive at the competitor, and which products need attention.

At "product review" ShopReport itself looks for possible matches at the competitor; you approve or reject a match. After approval the product is monitored.

The overview shows: product name, SKU/EAN, your price, the competitor's price, the percentage difference, the seller, when the competitor's price was checked and a price advice — sorted from cheaper to more expensive at the competitor.

Competitors

Tracks prices on competitor websites that are not in product feeds. Add a website or scan the sitemap; prices are checked weekly and you get a notification for a price change of more than 5%. You can add competitors yourself, or have them suggested by AI.

The overview shows: the competitor, status (scan frequency and whether this is active), number of monitored products, whether the prices of those products have been added, when it was last scanned, and actions such as starting a check or editing the competitor information.

Product lifecycle

Helps with products that have a limited lifespan, for example with a battery: a list of customers whose product is almost due for replacement. Via ShopReport you can easily send a reminder email or SMS that replacement is coming up.

The overview shows: the number of customers who can be approached but for whom you first need to give approval, the number of requests that expire after 30 days, and how many customers have already been approached this month.

Per product (with SKU) you set the lifespan, and the content and subject of the reminder email — with variables such as {name}, {product}, {label}, {expiry date}, {purchase date} and {replacement}. If you leave the text empty, a default email is sent. Before sending, you can first send a test email to your own domain.

A separate overview shows all customers who may receive a reminder.